Retargeting Dinge zu wissen, bevor Sie kaufen
Retargeting Dinge zu wissen, bevor Sie kaufen
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Rein this guide, we’ll explain the meaning of RTB and its advantages for both advertisers and publishers.
CPM is what you pay for one thousand people to Weiher your ad. Like an auction, the highest bid from Wesentlich ads will typically win the ad placement.
Mit hilfe-impression buying: By bidding on individual impressions instead of a predetermined fixed price, RTB offers a cost-effective method of ad purchasing that prevents overspending.
This method gives advertisers the ability to place ads across multiple channels with little human interaction.
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Tatsächlich time bidding allows for faster and more efficient buying for advertisers. They are able to have more control over their buying, which cuts down on wasted ad impressions by serving ads to Erheblich audiences and minimizing ad fraud risk—making it cost-efficient, as well.
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Ad Serving: The advertiser with the highest bid wins and their ad instantly appears to the visiting Endanwender.
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No human touch: Programmatic advertising is algorithm-powered — and algorithms, while smart, don’t come close to the computing power of a human.
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